Empirical Analysis of a Generalized Darwinism Triggered Theory of Evolutionary Marketing Research

Authors

  • Wael Kortam
  • Ghada Gad

DOI:

https://doi.org/10.14738/abr.85.8261

Abstract

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Published

2020-06-03

How to Cite

Kortam, W., & Gad, G. (2020). Empirical Analysis of a Generalized Darwinism Triggered Theory of Evolutionary Marketing Research. Archives of Business Research, 8(5), 274–297. https://doi.org/10.14738/abr.85.8261

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