Empirical Analysis of a Generalized Darwinism Triggered Theory of Evolutionary Marketing Research

Wael Kortam; Ghada Gad

doi:10.14738/abr.85.8261

Empirical Analysis of a Generalized Darwinism Triggered Theory of Evolutionary Marketing Research

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Wael Kortam
Ghada Gad

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https://doi.org/10.14738/abr.85.8261

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2020-06-03

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Kortam, W., & Gad, G. (2020). Empirical Analysis of a Generalized Darwinism Triggered Theory of Evolutionary Marketing Research. Archives of Business Research, 8(5), 274–297. https://doi.org/10.14738/abr.85.8261

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Vol. 8 No. 5 (2020): Archives of Business Research

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Empirical Analysis of a Generalized Darwinism Triggered Theory of Evolutionary Marketing Research

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