Research on Ethical Problems of Chinese Food Firms and Implications for Ethical Education Based on Strategic CSR

Abstract

Strategic CSR (corporate social responsibility) can be defined as a firm’s management philosophy or practice of CSR that good deeds it does will bring profits and benefits to it in the long run. Such a philosophy or practice mainly stems from the motivation of economic benefits to be brought by social programs, which may have some potential ethical problems such as such activities may include some cheatings or hypocrisy which may harm customers and businesses themselves. The paper makes an in-depth research on the ethical problems of Chinese food firms based on strategic CSR, and the underlying reasons for firms involving in ethical scandals, and on this basis puts forward some countermeasures in order to prevent the occurrence of similar problems in the future.