Abdul Ghani, Nadiah Maisarah, Department of Entrepreneurship and Marketing Studies, Universiti Teknologi MARA, Malaysia, Graduate School of Business, Universiti Kebangsaan Malaysia, Malaysia, Malaysia
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Advances in Social Sciences Research Journal Vol. 10 No. 6.2 (2023): Advances in Social Sciences Research Journal - Articles
Smart Service Dimensions: Exploring Customer Experience and Participation using Stimulus-Organism-Response Model
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