Factors influencing social media usage among Farm youth in rural communities of Federal Capital Territory (FCT), Nigeria
DOI:
https://doi.org/10.14738/assrj.74.7748Abstract
The study assessed factors influencing social media usage for agricultural information dissemination among farm youth in rural communities of the Federal Capital Territory (FCT), Nigeria. Multi-stage sampling was used to select 212 respondents. Structured interview schedule was used to collect data, and analysed with descriptive statistics and factor analysis. The result from the study showed that majority (59.9%) of the farm youth were between the ages of 15 and 24 years with mean age range of 23.82.76, 68% had completed secondary school while 68% practiced Christianity. The study further identified socioeconomic and social media related as two factors that emerged from factor analysis of ten variables. The study recommended that the use of social media for agricultural information dissemination should consider users’ education, values and culture as well as the availability and accessibility of the media and, the level of knowledge of social media the beneficiaries have for maximum benefit.
Downloads
Published
How to Cite
Issue
Section
License
Authors wishing to include figures, tables, or text passages that have already been published elsewhere are required to obtain permission from the copyright owner(s) for both the print and online format and to include evidence that such permission has been granted when submitting their papers. Any material received without such evidence will be assumed to originate from the authors.