OPARA, B. C. The Nigeria Hospitality Industry Experience on Customer Relationship Management and Marketing Effectiveness. Advances in Social Sciences Research Journal, [S. l.], v. 3, n. 2, 2016. DOI: 10.14738/assrj.32.1790. Disponível em: https://journals.scholarpublishing.org/index.php/ASSRJ/article/view/1790. Acesso em: 2 may. 2024.