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European Journal of Applied Sciences – Vol. 11, No. 6
Publication Date: December 25, 2023
DOI:10.14738/aivp.116.15941
Saraswati, E., Rachmawati, Y., & Anjani, A. (2023). Quality of Banking Sustainability Reports: Symbolic or Substantive? European
Journal of Applied Sciences, Vol - 11(6). 157-171.
Services for Science and Education – United Kingdom
Quality of Banking Sustainability Reports: Symbolic or
Substantive?
Erwin Saraswati
Accounting Department, Universitas Brawijaya, Malang
Yuliana Rachmawati
Accounting Department, Universitas Brawijaya, Malang
Andan Anjani
School of Business and Management ITB, Jakarta
ABSTRACT
Banking sector has an important role in sustainability report disclosure, even
though the operational activity has no direct impact to the environment and society.
Corporate Social Responsibility (CSR) disclosure will create positive social image to
the society, moreover bank sustainable activities can affect the reputation that will
be use as competitive advantage. Financial Services Authority Regulation Number
51/POJK.03/2017 requires financial institution to make sustainability report
because banks are facilitators of industrial activities that damage the environment.
This research aims to examine sustainability report practice, GRI standard
application, assurance and quality of banking sustainability report disclosure in
Indonesia. Besides the GRI standards, this research also uses GRI G4 specifically for
financial sector, with consideration that can be obtained more relevant disclosures.
Sample used is as much as 42 banking industries during 2017-2019 period with the
total of 126 observations, using the purposive sampling method. Hypothesis testing
using panel regression. The adoption of GRI standards can enhance the quality of
CSR information in the banking sector, whereas the adoption of separate
sustainability reporting and assurance practices can diminish its quality. This
implies that sustainability disclosures made by banks tend to be more symbolic
than substantive. The research findings endorse the legitimacy theory.
Keywords: CSR information quality, External assurance services, GRI, Stand-alone CSR
report, Sustainability reporting.
INTRODUCTION
Sustainability report is used as communication tool with the external and internal who are
expected to be able to provide information related to approach used and the company’s
maturity level in implementing Corporate Social Responsibility (CSR) concept [1].
Sustainability report can be assessed quantitatively but difficult in terms of quality, so there are
several critics for the quality of this sustainability report. Loh et al. mention that reporting
quality is still low in Indonesia, only four of the 100 largest companies in Indonesia use external
assurance services for corporate sustainability reports [2]. The use of external assurance
service is known to improve the quality of disclosure [3]. Ernst & Young (2017) found that the
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quality of sustainability report is quite diverse. A total 16% companies disclose very balanced
information, the other 34% are quite balanced and the rest 50% are incomplete and
unbalanced. A good quality Sustainability Report fulfills one of the reporting principles, namely
balanced [4]. It means presenting negative and positive information.
Recent years, the world has implemented sustainability, United Nation with Sustainable
Development Goals (SDGs) and GRI developed principal and criteria of sustainability [5]. In this
case, banking have avoided sustainability issues, but since the 2008 financial crisis, banks have
become public opinion, while the pressure from the government and other stakeholders
continues to increase. Banking began to act and strive to become sustainable in order to avoid
a negative reputation [5] and stakeholder demands.
Implementation of sustainable finance and sustainability reporting are mandatory for banking
sector starting from January 1st, 2019, according to Financial Services Authority Regulation
Number 51/POJK.03/2017. Habek and Wolniak found that sustainability reports from
mandatory companies have better quality than reports on a voluntary basis [1]. Although the
banking sector's operational activities are not deemed environmentally and socially sensitive,
they are closely linked to commercial activities that can harm nature through the investment
policies and lending decisions they make. Therefore, some argue that banks can be considered
as enablers of industrial activities that cause environmental damage [6].
Related to sustainability reports, Michelon et al. on his observations using legitimacy theory
that developed by Ashforth and Gibbs [7], stated that legitimacy is “two-sided sword”,
corporate legitimacy can be achieved by taking substantive and symbolic approach [8].
Substantive approach can be done by continues improvement to the implementation of CSR
activities, in order to be in line with the social norms and CSR reporting information contained
in sustainability reports [8]. Symbolic approach is taken if the company wants to be seen as
conducting a good CSR activity by positive information in sustainability reports, so that
company image was formed which is not in accordance with the actual condition [9].
Wibisono [10] states that the CSR of a bank is not only considered as a responsibility, but also
has a great benefit to the continuance of the bank itself. CSR can give a positive social image to
the community, which is important for firms with high level of public visibility such as banks
[11]. Criticism of the low quality of sustainability reports have led several researchers to
conduct research related to the quality of information disclosed, with the criteria of
sustainability reporting practice which are stand alone, application of GRI standards and
assurance [3], [8], [12]. The three researchers gave the same conclusion, that sustainability
reporting is symbolic, even though the criteria found are different. This means that the
sustainability report is made only to fulfill the rules and motives to be legitimized by
stakeholders.
Sustainability report information quality is expected to increase if it fulfills three criteria, uses
GRI standards, is a stand-alone report and carries out assurance. Therefore, this research aims
to examine the application of sustainability reporting practices from three criteria, namely
stand-alone disclosure, use of GRI standards and external assurance service. Examination is
carried out in terms of quantity and quality, in addition of using GRI standards, GRI G4 sector
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Saraswati, E., Rachmawati, Y., & Anjani, A. (2023). Quality of Banking Sustainability Reports: Symbolic or Substantive? European Journal of Applied
Sciences, Vol - 11(6). 157-171.
URL: http://dx.doi.org/10.14738/aivp.116.15941
analysis financial institution is also use to complement the previous study [3], [8], [12]. The use
of GRI G4 sector analysis might minimize criticisms to sustainability report that are less
relevant and credible, due to different characteristics in each industry [13], [14].
RESEARCH FRAMEWORK
Legitimacy Theory
Legitimacy theory states that companies must strive to ensure that the business they are doing
remains within the provisions and norms that exist in the community or environment where
the company is established [15]. The idea of legitimacy theory is that companies make a social
contract with society. This social contract is the expectation that is built by the community both
in writing and not about how the company runs its business in the surrounding environment
[16].
There are two approaches used by management to gain legitimacy, namely the substantive
approach and the symbolic approach [8]. Management that uses a substantive approach tries
to gain legitimacy by making various improvements and real efforts to align corporate values
with social values. If management uses a symbolic approach, management makes efforts to
make the company appear to comply with applicable social norms without any improvement,
so that the information in the CSR report does not reflect the actual situation.
Greenwashing is a company's step to cover up poor CSR performance by only affirming positive
information related to CSR performance to look "good" in the eyes of stakeholders. The
implementation of sustainability finance and sustainability reporting is mandatory for the
banking sector starting January 1st, 2019 and is regulated in Article 10 of the Financial Services
Authority (Otoritas Jasa Keuangan/OJK), Regulation Number 51/POJK.03/2017. Sustainability
reporting for the banking sector in Indonesia is still voluntary for several groups of companies
in the banking sector. It means related with symbolic approach.
Stand-Alone Reporting
Sustainable banking is a term that include environment, social, and government. These three
topics are not always handled in the same time and not in the same words, even sometimes use
the word CSR [5]. Corporate Social Responsibility (CSR) is the responsibility of the company to
care for the community and the surrounding environment. Reports for CSR activities are
included in the sustainability report (SR). Therefore, to assess the quality of sustainable
banking information, a comprehensive assessment is needed. Michelon et al. used quality
assessment of CSR information with two dimensions, which are disclosed CSR information
(what, how much, and how to disclose) and management approach [8].
Many companies are voluntarily published separate CSR report to make it easier for
stakeholders to access company environmental and social information. In Indonesia, only a few
companies that published sustainability reports [2], [17], while others do not compile or only
prepare for internal purposes. Besides, the content and extent of sustainability report also
varies due to unclear regulation regarding the standards [17]. The diversity is often associated
with the management motivation to report CSR, so that many studies seek an explanation of
this motivation [18].
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Stand-alone sustainability report disclosure is considered capable of influencing the quality of
disclosed CSR information, increasing reliability, and improving stakeholder’s involvement, if
the company uses substantive approach [8]. According to Dhaliwal and colleagues,
sustainability reports have the potential to offer valuable information to investors and lower
the cost of capital [19]. Michelon and colleagues noted that this type of report is significant
because it demonstrates a company's commitment to addressing important environmental and
social responsibility concerns [8]. Based on conceptual framework, then:
➢ RQ1: Does stand-alone reporting affect the quality of CSR information?
GRI Standards
According to the managerial perspective of stakeholder theory, organizations can leverage
financial and social performance information to influence stakeholders by either gaining their
support or avoiding opposition [20]. Nasution and Adhariani contend that the quality of
information provided in CSR reports is critical in enhancing the relationship between a
company and its stakeholders [3]. The GRI reporting standards provide a structure for
companies to develop transparent and high-quality sustainability reports with the aim of
improving stakeholder transparency [4]. Mahoney et al. stated that company that adopt GRI
reporting standards, have higher commitment in CSR compare with the company that has not
adopt the standards [21]. The proposed RQ is:
➢ RQ2: Can the implementation of GRI standards improve the quality of CSR information?
Assurance
Credibility is one of the quality indicators related with the CSR information. Criticism from
stakeholders regarding the low credibility, create the demand to use external assurance
services or social audit arise from company’s management. External assurance services are able
to increase the credibility and quality of CSR report information if the assurance process is
carried out with a focus on meeting the needs of stakeholders and based on applicable
assurance principle and standards [22].
Assurance services can improve information quality (Nasution and Adhariani, 2016) and
increase information credibility [23]. Kolk and Perego mention that company in financial
sectors will require reports on social audit [24]. Therefore, the proposed RQ is as follows:
➢ RQ3: Can assurance services improve the quality of CSR information?
METHODS
Archival research was employed in this study to gather data from company annual reports and
sustainability reports. The unit of analysis was focused on banking organizations and sample
determined by purposive random sampling method. The research used cross-sectional panel
data which consists of banks listed on Indonesian Stock Exchange from 2017 to 2019.
Variable Operations
The present study concentrates on evaluating the quality of CSR disclosure information, which
is referred to as the dependent variable by Michelon et al. (2014). To assess the quality of CSR
disclosure information, four indices were utilized, namely the relative quantity index (RQT),
information density index (DEN), information accuracy index (ACC), and management
orientation index (MAN). These indices were created to analyze three aspects: the quantity of
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Saraswati, E., Rachmawati, Y., & Anjani, A. (2023). Quality of Banking Sustainability Reports: Symbolic or Substantive? European Journal of Applied
Sciences, Vol - 11(6). 157-171.
URL: http://dx.doi.org/10.14738/aivp.116.15941
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