Ngatno, ngatno ngatno, Departement of Business Administration, Social and Political faculty, Diponegoro University, Indonesia
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Archives of Business Research Vol. 5 No. 4 (2017): Archives of Business Research - Articles
Effect of Brand Communication and Experience on Loyalty: Mediating Effect of Brand Satisfaction and Trust. (Case Study of Customers of Inul Vista Karaoke, Semarang, Central Java, Indonesia)
Abstract PDF