Ho, Shirie Pui Shan, and Matthew Yau Choi Chow. “How Does Customer Personality Shape Customer-Employee and Customer-Firm Interactions?”. Archives of Business Research 10, no. 5 (May 25, 2022): 18–38. Accessed April 20, 2024. https://journals.scholarpublishing.org/index.php/ABR/article/view/12303.