KENNETH, C. A.; WAMI, S. Advertising Appeals and Customer Loyalty in Telecommunication Firms in Portharcourt. Archives of Business Research, [S. l.], v. 9, n. 3, p. 35–51, 2021. DOI: 10.14738/abr.93.9783. Disponível em: https://journals.scholarpublishing.org/index.php/ABR/article/view/9783. Acesso em: 27 apr. 2024.