HUNT, J. B.; HUNT, T. G. The Effect of Sport Sponsorship on Brand Equity: A Study Within the Context of Professional Soccer. Archives of Business Research, [S. l.], v. 10, n. 10, p. 96–113, 2022. DOI: 10.14738/abr.1010.13289. Disponível em: https://journals.scholarpublishing.org/index.php/ABR/article/view/13289. Acesso em: 13 may. 2024.