HORIE, K.; JING, S. A Study of Marketing Strategies for Electricity Pricing Plans Considering Willingness to Pay for Renewable Energy. Archives of Business Research, [S. l.], v. 14, n. 01, p. 83–92, 2026. DOI: 10.14738/abr.1401.19805. Disponível em: https://journals.scholarpublishing.org/index.php/ABR/article/view/19805. Acesso em: 23 jan. 2026.