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Archives of Business Research – Vol. 10, No. 3
Publication Date: March 25, 2022
DOI:10.14738/abr.103.11682. Aiginger, K. (2022). Society Shapes Industrial Policy, Industrial Policy Shapes Society. Archives of Business Research, 10(03). 33-51.
Services for Science and Education – United Kingdom
Society Shapes Industrial Policy, Industrial Policy Shapes Society
Karl Aiginger
University of Economics and Business, Vienna, Austria
Policy Crossover Center: Vienna-Europe, Vienna, Austria
ABSTRACT
Industrial Policy has been defined and performed in very different ways over time
and across countries and continents, along with its aims and scope. Instead of
repeating these controversies, the article starts with the emerging consensus that
systemic industrial policy should support societal priorities and that instruments
should be used which maximize synergies with other policy strands. A future- oriented industrial policy should also no longer maximize national priorities, but
goals should at least be shared with neighboring countries. Realistically, we have to
acknowledge that it will remain a weapon in the competition between superpowers
and those who want to defend or gain this status. Industrial Policy will also be
different in emerging countries with low income and education, a high agricultural
share, and persistent gender differences, compared to that in highly industrialized
countries. Industrial policy leads to and requires structural change, with causality
running in both directions. Its shape will influence the "future of capitalism", and
the socio-ecological system will define the content of a systemic and integrated
industrial policy.
Keywords: Systemic Industrial Policy, Future of Capitalism, Competition between
Superpowers, Lead in Environmental Policy
OBJECTIVE AND OUTLINE OF THE ARTICLE
This article documents the ongoing transition of industrial policy from a separate and heavily
contested narrow policy line towards a central pillar of any socioeconomic sustainability
strategy. The role of industrial policy, as well as its instruments, must be adapted to the new
challenges of globalization, digitalization, and climate change, but equally to the ever-changing
forms of inequalities and the upcoming new world order with China in the lead. The article
builds on past articles by the author and the European WWWforEurope project (Aiginger and
Rodrik 2020; Aiginger 2007, Aiginger 2016), but also includes recent evidence and new policy
communications of the EU and international organizations. It remains a work in progress,
however, due to constant changes in the world economy, ecological challenges, new
technologies, and the impact of populism, nationalism, and pandemics.
The next section provides an overview of the content, definition and importance of industrial
policy across countries and over time, including a pledge for a systemic policy instead of a
narrow-focused approach. Section 3 reports ten principles of industrial policy for the 21st
century, as summarized recently. That this cannot be the end of the discussion is shown in
section 4 by addressing the challenges of well-known goals, which however require more
urgent responses. Since industrial policy should be driven by societal goals, section 5 speculates
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Archives of Business Research (ABR) Vol. 10, Issue 3, March-2022
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about the unknown future of a new world order – how it is both shaped by and affects industrial
policy. The last section summarizes.
INDUSTRIAL POLICY IN THE PAST AND PRESENT: CONTROVERSIES AND DEFINITIONS
Industrial policy has always been controversial
The dichotomization between the French approach – selecting and favoring special sectors –
and the German approach – providing framework conditions only – has been highly debated
between left and right leaning experts in Europe. In the US, many economists claimed that no
industrial policy was the best policy.
The EU Treaties favor the horizontal approach, but in later communications a sectoral
differentiation was added. Europe intervened heavily in the aircraft industry, enabling the
success of Airbus. From Europe’s perspective, this was the breaking up of a US monopoly, which
itself was a spinoff of the military sector. In economists’ language, the support for Airbus was
the fight against a monopoly profiting from spillovers of the military sector. Smaller national
aircraft companies could not generate the needed economies of scale and scope to compete
with Boeing, given that past investments constituted sunk costs.
Japan ́s rise from a wrecked economy after the Second World War to an industrial powerhouse
was based on selecting, financing and supporting key technologies and firm clusters (in
keiretsus) steered by a powerful MITI. It thus approached the top productivity of the US,
enjoying a large trade surplus and developing the just-in-time model, which did not only
revolutionize the car industry. Japan ́s policy was to some degree imitated by other East Asian
countries. The Japanese model became unattractive after certain "lost decades" at the end of
the last century: "corporate Japan" disfavored startups, foreign intellectual and physical inward
investment and inward migration. Equality of genders, including diverse management, was
disregarded; the negative impact of male, old-age networks could not be compensated by
strong industry clusters or the change from MITI to METI. Competition policy preventing the
negative consequences of monopoly power was not applied in Japan, or at least much less so
than in Europe.
China continued to steer its economy and society according to five-year plans, which adapted
the sectors to be preferred and problems to which the communist party paid the highest
attention. It succeeded in shifting from an agrarian to an industrial economy in a very short
time. China imported technology but steered foreign investment into special zones and forced
investors to share their technology in joint ventures. It chose industries in which China could
take the lead, such as electric cars or photovoltaics. "China 2025" set the goal of switching from
the supply of cheap goods to sophisticated ones like machinery, environmental technology, and
biotech, and then the strategy of "China 2049" – named according to the anniversary of the year
in which the Communist party assumed power - proclaimed the long-run mission to become
the leading Socialist superpower by the middle of the century.
The US proves that no industrial policy can be a trap. The US has accrued a significant trade
deficit, not only with respect to China but also with respect to Europe, and there is evidence
that the Protectionism tried under the Trump administration proved to be no solution. An
implicit industrial policy – not steered by societal goals – favored the exploitation of oil and gas
resources, including problematic horizontal drilling techniques or dangerous platforms in the
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Aiginger, K. (2022). Society Shapes Industrial Policy, Industrial Policy Shapes Society. Archives of Business Research, 10(03). 33-51.
URL: http://dx.doi.org/10.14738/abr.103.11682
sea. Now, the technology leader US has a trade surplus in raw materials and low processed
goods and deficits for high tech products. Interventions that disregard emissions and the
preferences of citizens for clean air are ignored due to lobbies financing politicians and
candidates for the presidency. This has demonstrated that an industrial policy not steered by
long-run societal goals can be negative for structural change in the right direction. Nevertheless,
the US is still leading in labor productivity and its firms dominate the Top-100 list in Wall Street,
while many new internet platforms have been launched in the US (Andreoni and Chang 2019,
Atkinson 2021).
DEFINITIONS
For an overview of the scope of industrial policy see Aiginger (2007) and table 1 below.
Definitions on which most economists seem to agree contain the following elements:
• activities to promote or prevent structural change (Curzon Price 1981),
• encouraging resources to move into particular sectors important to future economic
growth (Krugman and Obstfeld 1991),
• broad restructuring policies in favor of more dynamic activities, regardless of whether
these are located within the industry or manufacturing per se, institutionalized
collaboration and dialog between private sector, government, and civil society (Rodrik
2004),
• interventions improving the business environment or changing the structure for better
prospects for economic growth or welfare (Saggi and Pack 2006),
• Fostering industrial development, in accordance with a society ́s long run rise of living
standards (Peneder 2017).
The ambitions of industrial policy thus differ with respect to the assumed extent of the
knowledge of the government (and its experts) and with respect to technology and demand
trends. Superior knowledge is needed to select "future industries" and "best technologies", or
to predict demand shifts. Horizontal policies require less knowledge and only the prediction of
growth theory that broad activities like research and education generate dynamic external
effects, in the sense that the expenses of one firm are also beneficial to non-investors.
If industrial policy is to be shaped by societal needs, it is important to switch from the
traditional economic performance measure of GDP (or GNI) to the broader SDGs. Ecological
goals, maximizing cooperation with neighbors, work-life balance, health, and working
conditions have a higher priority than does redirecting technological progress from labor
productivity to resource and energy productivity. This is called "New perspectives outcome" by
Aiginger et al (2013) or, later on, "green industrial policy" (Aiginger 2013, Rodrik 2014,
Tagliapietra and Veugelers 2021).